Towards Zero: Revive with a cuppa this long weekend
Wednesday, 28 September 2016
The NSW Government today announced Toll Group as a major road safety partner in the Driver Reviver program to drive down the state’s road toll.
The iconic road safety program will see almost 80 Driver Reviver rest stops offering motorists a place to stop, revive and survive during the school holidays and upcoming long weekend.
Minister for Roads Duncan Gay welcomed the new partnership at a time when fatigue is a growing issue on the road.
The Toll partnership includes monetary support to help the Driver Reviver program continue across the state, and in-kind support for the management of volunteers, communications about how to manage and recognise fatigue and the very important delivery of biscuits, coffee and tea.
“So far this year, we have lost 291 lives on the road, which is 37 more than the same time last year, and 65 of those are because of fatigue crashes,” Mr Gay said.
“Fatigue is an issue because it can be as dangerous as getting behind the wheel on the drink; being awake for 17 hours affects your driving like a blood alcohol level of more than the legal limit.”
“Toll is pleased to be partnering with the NSW Government to help reduce the trauma fatigue can cause on the road through the Driver Reviver program,” Toll Group, Managing Director, Brian Kruger said.
“Fatigue management is a key priority at Toll and we want to impart what we have learnt to all motorists because everyone has the right to get home safely.”
“Roads across the state will be busy with friends and families making the most of this glorious spring weather and the long weekend and school holidays, so safe behaviour behind the wheel is critical,” Mr
“The Driver Reviver program is more than just a coffee, a biscuit and a toilet stop – it is a life saver. “You can be a great driver, but you’re not when you’re tired. Don’t trust your tired self, especially during the busy holiday period.”
Crash rates go up during holiday periods, which is why the NSW Government has high-visibility Highway Patrol operations and double demerits in place at these times.
During the long weekend, more Police will be out on the roads targeting high-risk behaviour such as speeding, drink or drug driving, driver distraction and not wearing a seatbelt.
Double demerits apply from 30 September to 3 October for speeding, seatbelt, mobile phone and motorcycle helmet offences.
MEDIA: Vanessa Juresic | 0419 618 081
View the original media release.